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NATURAL & SAFE MATERIALS
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We always choose 100% natural and safe materials for babies. Being this our key objective, from the beginning we have avoided other artificial, not-so-safe materials such as silicone that contains synthetic plastic polymers.
All our teethers and bath toys are made from natural rubber extracted from Hevea trees in Malaysia through a completely natural and non-aggressive process. The colors we use in our products are all natural-based and toxic-free for kids.
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90% OF TOYS SOLD IN TODAY'S MARKET ARE MADE FROM PLASTIC.
BE PART OF THE 10% OF THE SOLUTION!
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PLASTIC-FREE PACKAGING
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99% of our packaging is completely plastic-free. By the end of 2022, we will eliminate the 1% that does contain recycled plastic & from now on only design packaging that is plastic-free or find greener options instead!
We also encourage families to give a second life to our packaging. Children can turn them into a creative activity by coloring them or making a fun structure!
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NON-MASSIVE PRODUCTION
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In our mission towards becoming every day greener, from 2020 we started producing new collections on-demand. Working with pre-orders with our worldwide team helps us on our mission to reduce emissions & generate zero waste!
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SHOP CONSCIOUSLY, LET'S STOP OVER-CONSUMPTION!
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RAISING AWARENESS
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We believe in the power that kids have to shape our future! For this reason, we always seek opportunities to create a positive and long lasting impact towards our community and get little ones involved.
We introduce families into reducing plastic consumption, as well as approach them into significant messages such as taking care of our planet. To achieve this, behind each collection we have a story to explain little ones and we collaborate with international initiatives & social entities.
