OUR DNA
Our mission is to raise awareness of the importance of conscious products.
Because design is not only about making things beautiful.
It is about making things better.
INNOVATION
SUSTAINABILITY
DESIGN
OUR COMMITMENT
NET ZERO
All our products are made with 100% natural materials, our toys were once a tree and come from nature. We use renewable & biodegradable sources reducing our enviromental impact during production.
WATER PROTECTION
All our actions bear always in mind our goal of reducing our carbon footprint. Currently, our products generate 40-50% less CO2 & less water during production over other toys.
UPCYCLED PRODUCTS
We believe in giving a second life. We produce by using our own leftovers coming from our productions & we create upcycled products.
TRACEABILITY & TRANSPARENCY
All our products travel by boat. Compared to land-based transport, the maritime option is the least polluting. It’s expected to be even more sustainable by including clean fuels or greener solutions from renewable sources.
POSITIVE IMPACT
We believe in the power that kids have to shape our future! For this reason, we always seek opportunities to create a positive and long lasting impact towards our community and get little ones involved.
SOCIAL RESPONSABILITY
We love to work hand in hand with our suppliers and manufacturers, and we only work with trusted, certified partners who share our vision and commitment. We produce new collections on-demand. Only working with pre-orders with our worldwide team helps us on our mission to reduce emissions & generate zero waste. Shop consciously, let’s stop over-consumption!
HEALTHY PRODUCTS
Our TOYS are free from dangerous chemicals to ensure the health and safety of our workers and clients, animal welfare, and avoid biodiversity loss. All our toys are certified following the international standards of safety regulations: EN71-1-2-3-12, REACH, ASTM F963, Phthalates and Nitrosamines free. Our packaging is FSC approved by certified forests.
TEAM
At Oli&Carol, sustainability is deeply rooted in who we are as a team. Every person who is part of our project shares a genuine commitment to caring for the planet, a mindset that goes far beyond individual actions in their daily lives.
PACKAGING
Our packaging is also the greenest possible. The cardboard we use is FSC approved, meaning the raw material comes from certified forests. Today 99% of our packaging is completely plastic-free. Plus! We encourage families to give a second life to our packaging. Children can turn them into a creative activity by coloring them or making a fun structure!
OUR TOYS ARE BIODEGRADABLE & HAVE THE LOWEST CARBON FOOTPRINT POSSIBLE.
90% OF TOYS SOLD IN TODAY'S MARKET ARE MADE FROM PLASTIC.
BE PART OF THE OTHER 10%.
We always choose 100% natural and safe materials for babies. Being this our key objective, from the beginning we have avoided other artificial, not-so-safe materials such as silicone that contains synthetic plastic polymers.
All our teethers and bath toys are made from natural rubber extracted from Hevea trees in Malaysia through a completely natural and non-aggressive process. The colors we use in our products are all natural-based and toxic-free for kids.
MATERIALS
THE OLI&CAROL HUERTO
Torre Roura is a living legacy — a family estate shaped by generations, where nature, heritage, and craftsmanship exist in quiet harmony.
A place to slow down, reconnect, and live surrounded by authenticity and simplicity.
At Torre Roura, Oli&Carol brings a regenerative orchard project to life — caring for the soil, protecting biodiversity, and restoring balance to the land. A simple commitment: to give back more than we take, and create in harmony with nature.
Led by Lorena Canals Roura together with her husband and daughters, founders of Oli&Carol, Torre Roura is a shared vision across generations. A space where creativity, design, and conscious living come together in one common purpose.
